BioConference Live 2011 - Spring

Sponsored by: Laboratory Product Sales

Guests:
Greg Cruikshank, Founder, BioConferenceLive
Listen (17:12) - Bio and Contact Info

Steve Burrill, CEO, Burrill and Co.
Listen (21:44) - Bio and Contact Info

Kara Cannon, Marketing Manager, Enzo Life Sciences
Listen (20:29) - Bio and Contact Info

Randy Strube, Technical Marketing Manager, Enzo Life Sciences
Listen (20:29) - Bio and Contact Info

According to an article in Bloomberg’s Business Week, companies spend nearly $32 billion on conferences annually. Of that amount, 58% goes to hotels, food, and beverages. Recently I “attended” BioConference Live 2011, the leading virtual conference devoted to the life sciences. In the new online age, the concept of “attending” continues to be redefined. Promotion and registration proceed like with any conference. I first heard of the online conference back in 2009, though I didn’t attend. This year’s Spring Show boasted sessions covering topics ranging from genetics, genomics, proteomics, neurobiology, lab automation, social media & life sciences, autism, and more. You can read about my experience as an attendee of the online show here. Was the show well attended? Are the vendors in the exhibit hall happy with this format? What is it like as a presenter not to have a live audience? We will find out the answers to these questions and more from our guests on today’s show. First, I interview the founder of the conference, Greg Cruikshank. Next we talk to Steve Burrill of Burrill and Company. Steve gave the keynote talk. Finally I interview two folks from Enzo Life Sciences about their experience as an exhibitor. Join us today as we explore the online conference space.